I am the owner and CEO of User Point, Inc. I've been working in usability field for over 10 years in companies like Nokia, KONE, HUT, Mirasys and Idean. Now I offer usability services, website design and implementation through my own company User Pointin kautta.
Ease of use is not expensive, but it can be expensive to forget it. A great user experience does not happen by chance. If you want your product to be easy to use, contact me!
Se my background in more detail.
Both sides of the coin
Designing a great user experience requires understanding of both users and technology. The greatest experience is worthless if it cannot be implemented, yet the greatest technology loses its appeal without a great user interface.
I am a cognitive psychologist, specializing in usability, human information processing and perception. I've become an IT expert through over 20 years of experience. I am familiar with both sides of the coin. The best user interface utilizes the best from both worlds, making them work together instead of against each other.